STELLA ARTOIS
STELLA X WATER.ORG BOOKLET
Stella Artois, a well-known brewery from Leuven, Belgium partnered up with Water.org to create a campaign that provides safe water and sanitation to the world through access to small, affordable loans.
The clean and modern booklet mimics Stella's brand aesthetic while also representing the campaign with a juxtaposition of modern text on imagery from third-world countries. The use of earthy colors like blue & green in the imagery gives off a more natural essence.
*These creatives are owned and used for Veritas Communications’ clients. None are my own clients.